This site uses cookies. By continuing to browse the site, you are agreeing to our use of cookies.
OKLearn moreWe may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.
Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Because these cookies are strictly necessary to deliver the website, you cannot refuse them without impacting how our site functions. You can block or delete them by changing your browser settings and force blocking all cookies on this website.
We also use different external services like Google Webfonts, Google Maps and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.
Google Webfont Settings:
Google Map Settings:
Vimeo and Youtube video embeds:
3 Steps to a Successful Online Business
ArticlesThere are 3 steps you must complete to have a successful e-commerce or online business. Without following these steps, you will not succeed.
Read more
Google Business Reviews or Personal Reviews: Which are Better?
ArticlesOne of the questions I get asked by these clients is, “should I focus on reviews for the business or reviews for me personally?”
Read more
Good Content Linked to E-Commerce Sales
ArticlesA recent case study in Search Engine Land reveals what those of us working in SEO over the years have known: great content helps drive e-commerce sales.
Read more
Better Online Reviews Build Business
ArticlesGreat article from Search Engine Watch where they talk about a new report that statistically shows how improving “star” review ratings by as little as .1 star can have a major impact on online conversions like sales, phone calls and click-through rate.
Uberall Marketing analyzed 64,000 online business reputation rankings and here’s what they discovered:
You can download the report here (registration required).
GMB Tops Local Search Ranking Factors in 2018
ArticlesMoz.com is one of the most respected experts on the subject of Google local search algorithms. According to a recent article on Moz Google My Business (GMB) was the top ranking factor for local searches in 2018.
Read moreBest Free Software
ArticlesRecently I found a list by a user named u/linkgannon of the top rated free software as voted on by users. I’ve only copy pasted it here.
Read more
The Net Neutrality Vote
ArticlesCreating a Website: What Small Business Owners Need to Know
ArticlesI recently learned that 50% of small businesses in the US don’t have a website. I don’t think time and money are the issue. I believe the biggest reason is that there are so many options available, it’s hard to decide which one is the best. If you’re not a computer person, websites seem complicated. Without good information, the simple solution is to just ignore the problem.
Read more
Negative Facebook Reviews
ArticlesA client recently sent me this question about Facebook reviews.
I appreciate your frustration. With so many positive reviews to choose from, it has to be annoying when Facebook highlights your single 1-star review first. It appears from comments from other Facebook users that highlighting the lowest rated review on a business page is a common complaint.
Read more
Protect your credit and accounts from identity theft
ArticlesEquifax Inc. is one of the four main consumer credit reporting agencies in America. If you’ve ever bought a car, a house, or used a credit card they have all your personal information on file.
Equifax was recently struck by a cyberattack that affected 143 million U.S. customers. Intruders stole user’s names, Social Security numbers, birth dates, addresses and driver’s license numbers. Credit card numbers for about 209,000 consumers were also accessed.
As a result of the data breach, millions of Americans are now potentially at risk for identity theft. I’ve met people who were victims of ID theft and it is terrible. Once your ID is stolen, you can easily spend years trying to get your credit back in order before you can purchase a car or a house or even apply for a new credit card.
Here’s a quick list of links to websites you should use to protect yourself.
Read more