There are 3 steps you must complete to have a successful e-commerce or online business. Without following these steps, you will not succeed.

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A local businesses may have a website as well as listings for people who work for the firm. Examples include, doctors, lawyers and realtors. Google allows both the business and the “individual practitioner” (a Google term) to have a local business listing and to get star ratings.

One of the questions I get asked by these clients is, “should I focus on reviews for the business or reviews for me personally?”

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