Entries by Mark

Better Online Reviews Build Business

Great article from Search Engine Watch where they talk about a new report that statistically shows how improving “star” review ratings by as little as .1 star can have a major impact on online conversions like sales, phone calls and click-through rate. Uberall Marketing analyzed 64,000 online business reputation rankings and here’s what they discovered: […]

Best Free Software

I check in regularly at Reddit.com. It’s one of the best discussion groups on the Internet. Recently I found a list by a user named u/linkgannon of the top rated free software as voted on by users. I’ve only copy pasted it here.

The Net Neutrality Vote

Think about your typical Comcast Cable TV bill. You pay a basic fee, then have the ability to purchase “packages” that add a.) additional channels like HBO or b.) services like high-definition video.

Creating a Website: What Small Business Owners Need to Know

I recently learned that 50% of small businesses in the US don’t have a website. I don’t think time and money are the issue. I believe the biggest reason is that there are so many options available, it’s hard to decide which one is the best. If you’re not a computer person, websites seem complicated. […]

Negative Facebook Reviews

A client recently sent me this question about Facebook reviews. If you search for me in the Facebook search box, it brings up our studio with places being at top.  If you click “see all” you see a negative review by an irate customer that happened a while back. Is there a way to push that […]

Protect your credit and accounts from identity theft

Equifax Inc. is one of the four main consumer credit reporting agencies in America. If you’ve ever bought a car, a house, or used a credit card they have all your personal information on file. Equifax was recently struck by a cyberattack that affected 143 million U.S. customers. Intruders stole user’s names, Social Security numbers, […]

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Real Estate Widget Plugins

This is an example of a Realtor’s listing search in an iframe container. An iframe container “contains” the contents from a website page. It allows you to search a page on one website from another website. Here’s another example using only a single input form. It is not formatted with CSS:

Local Business Search Results on Amazon Echo and Google Home

Millions of Amazon Echo and Google Home devices where sold this Christmas. They are great at answering questions. That’s why sometime in the near future someone in your town is going to say: “Alexa (or) OK Google: who’s the best (insert your business or service here)?” Obviously, you’d like both Amazon’s Alexa and Google Home’s […]

Facebook Business Page Cover Photos Best Practices

Facebook makes it easy to change cover images. It also makes it easy to end up with poorly cropped cover images that make your business page look unprofessional. When Facebook changed their business page layout so that the logo image was no longer on top of the cover image, they didn’t make it easy to […]